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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology Jay Kandampully 4th edition
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Service Management Principles for Hospitality & Tourism in the Age of Digital Technology
Jay Kandampully
Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.
392 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de abril de 2024 |
| ISBN13 | 9781915097705 |
| Editores | Goodfellow Publishers Limited |
| Páginas | 392 |
| Dimensiones | 188 × 244 × 25 mm · 758 g |
| Lengua | Inglés |
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