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Empowering the American Consumer: Corporate Responsiveness and Market Profitability A. Coskun Samli
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Empowering the American Consumer: Corporate Responsiveness and Market Profitability
A. Coskun Samli
Far removed from the markets they're meant to serve, insensitive to market needs, inflexible in how they do business, America's oliuopolistic corporations are terrorizing consumers. Samli maintains that far from being hostile to business, he sees business as actually working against itself.
214 pages, black & white illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de octubre de 2000 |
| ISBN13 | 9781567203783 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 216 |
| Dimensiones | 152 × 229 × 15 mm · 530 g |
| Lengua | Inglés |
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