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Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality - International Series in Operations Research & Management Science Evangelos Grigoroudis 2010 edition
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Customer Satisfaction Evaluation: Methods for Measuring and Implementing Service Quality - International Series in Operations Research & Management Science
Evangelos Grigoroudis
This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologies as well as the development and implementation of an original multicriteria method dubbed MUSA.
308 pages, 129 black & white illustrations, 57 black & white tables, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 24 de noviembre de 2009 |
| ISBN13 | 9781441916396 |
| Editores | Springer-Verlag New York Inc. |
| Páginas | 308 |
| Dimensiones | 155 × 235 × 19 mm · 635 g |
| Lengua | Inglés |
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