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Brand Attachment: Determinanten Erfolgreicher Markenbeziehungen - Marken- Und Produktmanagement
Saskia Diehl
265 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de septiembre de 2009 |
| ISBN13 | 9783834919656 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 265 |
| Dimensiones | 148 × 210 × 15 mm · 344 g |
| Lengua | Alemán |
| Colaborador | Prof. Dr. Franz-Rudolf Esch |
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