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Customer Intelligence: Strategies and Use Cases for Leveraging Customer Data
This book shows how companies can systematically transform customer data into measurable value – with practical frameworks, use cases, and tools.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de agosto de 2026 |
| ISBN13 | 9783658511081 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 459 |
| Dimensiones | 150 × 220 × 10 mm · 902 g |
| Lengua | Alemán |
| Editor | Bayer, Emanuel |
| Editor | Marini, Manuel |
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