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Performance Evaluation of Foreign Subsidiaries - MIR-edition Katharina Kretschmer 2009 edition
Performance Evaluation of Foreign Subsidiaries - MIR-edition
Katharina Kretschmer
Katharina Kretschmer contributes to the role typology research stream in international business. The book is highly relevant for management practice. Deep insights into the implications of subsidiary roles are displayed, and it is shown that role-specific subsidiary management is possible if not necessary. In the future, MNC managers could benefit even more when, instead of treating all their subsidiaries alike, approaching them differently especially when evaluating their performance.
363 pages, 40 black & white illustrations, 85 black & white tables, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 25 de noviembre de 2008 |
| ISBN13 | 9783834911490 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 363 |
| Dimensiones | 170 × 244 × 20 mm · 621 g |
| Lengua | Inglés Alemán |
| Colaborador | Prof. Dr. Stefan Schmid |