Hans-Peter Neeb
Account Management Strategies in B2B Sales: Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools Hans-Peter Neeb 1st ed. 2023 edition

Name: Account Management Strategies in B2B Sales: Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools
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Author: Hans-Peter Neeb

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Account Management Strategies in B2B Sales: Generating Customer Value and Building Sustainable Business Relationships - Methodology, Processes, Tools

Hans-Peter Neeb

1st ed. 2023 edition

Using a structured method, you will learn how to set yourself up for success right from the start, increase your competitiveness, increase market share and generate more sales. In B2B sales today, it's no longer primarily about just solving the customer's problems and winning as much of the customer's budget as possible.

139 pages, 79 Illustrations, color; 18 Illustrations, black and white; XV, 139 p. 97 illus., 79 illu

Medios de comunicación	Libros Paperback Book (Libro con tapa blanda y lomo encolado)
Publicado	10 de enero de 2023
ISBN13	9783658404499
Editores	Springer Fachmedien Wiesbaden
Páginas	139
Dimensiones	150 × 220 × 10 mm · 276 g
Lengua	Inglés