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Strategic Equity Partnerships in Professional Football: Evidence on Stakeholder Attitudes for the Case of the German Bundesliga - Event- und Impaktforschung Tobias Duffner 1st ed. 2020 edition
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Strategic Equity Partnerships in Professional Football: Evidence on Stakeholder Attitudes for the Case of the German Bundesliga - Event- und Impaktforschung
Tobias Duffner
The study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium).
353 pages, 31 Illustrations, black and white; XXVIII, 353 p. 31 illus.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 29 de julio de 2020 |
| ISBN13 | 9783658313005 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 353 |
| Dimensiones | 150 × 220 × 10 mm · 503 g |
| Lengua | Alemán |
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