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Co-Creation of High-Tech Products in the B2B Domain - Markt- und Unternehmensentwicklung Markets and Organisations Leontin Karl Grafmuller 2020 edition
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Co-Creation of High-Tech Products in the B2B Domain - Markt- und Unternehmensentwicklung Markets and Organisations
Leontin Karl Grafmuller
Leontin Karl Grafmüller explores how companies can better manage co-creation in the B2B high-tech domain. The co-creation of high-tech products poses several challenges related to high product complexity such as the time intensity or incorrect specifications.
196 pages, 27 Illustrations, black and white; XIX, 196 p. 27 illus.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 13 de noviembre de 2019 |
| ISBN13 | 9783658284114 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 196 |
| Dimensiones | 150 × 220 × 10 mm · 454 g |
| Lengua | Alemán |
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