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Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt - Strategisches Marketingmanagement Linn Thomas
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Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt - Strategisches Marketingmanagement
Linn Thomas
232 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de junio de 2014 |
| ISBN13 | 9783631650448 |
| Editores | Peter Lang AG |
| Páginas | 232 |
| Dimensiones | 150 × 220 × 20 mm · 455 g |
| Lengua | Alemán |
| Editor | Mattmuller, Roland |
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