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Automotive Management: Navigating the next decade of auto industry transformation Jens Diehlmann 2nd edition
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Automotive Management: Navigating the next decade of auto industry transformation
Jens Diehlmann
Highlights the trends in mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries. This book provides the link between science and business practice in the automotive industry.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 24 de abril de 2013 |
| ISBN13 | 9783486723328 |
| Editores | De Gruyter |
| Páginas | 268 |
| Dimensiones | 150 × 220 × 20 mm · 638 g |
| Lengua | Alemán |
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