Christopher Wixson
Bernard Shaw and Modern Advertising: Prophet Motives - Bernard Shaw and His Contemporaries Christopher Wixson 1st ed. 2018 edition

Name: Bernard Shaw and Modern Advertising: Prophet Motives - Bernard Shaw and His Contemporaries
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Author: Christopher Wixson

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Softcover reprint of the original 1st ed. 2018 edition

(2019) $ 36,49

Bernard Shaw and Modern Advertising: Prophet Motives - Bernard Shaw and His Contemporaries

Christopher Wixson

1st ed. 2018 edition

This book charts how promotional campaigns in which Bernard Shaw participated were key crucibles within which agency and personality could re-negotiate their relationship to one another and to the consuming public.

181 pages, 8 Illustrations, black and white; IX, 181 p. 8 illus.

Medios de comunicación	Libros Hardcover Book (Libro con lomo y cubierta duros)
Publicado	26 de junio de 2018
ISBN13	9783319786278
Editores	Springer International Publishing AG
Páginas	181
Dimensiones	150 × 220 × 20 mm · 381 g
Lengua	Alemán