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MSU Contributions to International Business and Innovation - Advances in International Marketing Tamer Cavusgil
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MSU Contributions to International Business and Innovation - Advances in International Marketing
Tamer Cavusgil
Features essays in marketing and international business. This book illustrates how individual research streams, whose foundations were established during the doctoral program, took off and became primary areas of specialization for individual alumni.
244 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 27 de enero de 2009 |
| ISBN13 | 9781848554405 |
| Editores | Emerald Publishing Limited |
| Páginas | 244 |
| Dimensiones | 163 × 237 × 24 mm · 549 g |
| Lengua | Inglés |
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