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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics Trevor A. Smith
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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics
Trevor A. Smith
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.
176 pages, Illustrations, unspecified; Tables; Black & White Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 3 de noviembre de 2021 |
| ISBN13 | 9781793645739 |
| Editores | Bloomsbury Publishing Plc |
| Páginas | 166 |
| Dimensiones | 161 × 227 × 17 mm · 454 g |
| Lengua | Inglés |
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