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International and Cross-Cultural Business Research Jean-Claude Usunier
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International and Cross-Cultural Business Research
Jean-Claude Usunier
Successfully combining cross-cultural management and business research methods, this team of international authors provide much needed coverage of the implications that should be considered when undertaking research across different cultures.
200 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 27 de abril de 2017 |
| ISBN13 | 9781473975880 |
| Editores | SAGE Publications Ltd |
| Páginas | 200 |
| Dimensiones | 248 × 175 × 19 mm · 510 g |
| Lengua | Inglés |
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