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Intelligent Support Systems for Marketing Decisions - International Series in Operations Research & Management Science Nikolaos F. Matsatsinis Softcover reprint of the original 1st ed. 2003 edition
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Intelligent Support Systems for Marketing Decisions - International Series in Operations Research & Management Science
Nikolaos F. Matsatsinis
Intelligent Support Systems for Marketing Decisions examines new product development, market penetration strategies, and other marketing decisions utilizing a confluence of methods, including Decision Support Systems (DSS), Artificial Intelligence in Marketing and Multicriteria Analysis.
514 pages, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de octubre de 2012 |
| ISBN13 | 9781461354154 |
| Editores | Springer-Verlag New York Inc. |
| Páginas | 514 |
| Dimensiones | 155 × 235 × 27 mm · 730 g |
| Lengua | Inglés |
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