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Transitioned Media: A Turning Point into the Digital Realm - The Economics of Information, Communication, and Entertainment Gali Einav
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Transitioned Media: A Turning Point into the Digital Realm - The Economics of Information, Communication, and Entertainment
Gali Einav
Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding, social networks, the blogosphere and impact of "citizen" journalism, music and intellectual property rights, digital cinema, and video games.
168 pages, 15 black & white tables, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 6 de agosto de 2010 |
| ISBN13 | 9781441960986 |
| Editores | Springer-Verlag New York Inc. |
| Páginas | 168 |
| Dimensiones | 158 × 240 × 17 mm · 439 g |
| Lengua | Inglés |
| Editor | Einav, Gali |
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