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Market Response Models: Econometric and Time Series Analysis - International Series in Quantitative Marketing Dominique M. Hanssens 2nd ed. 2001 edition
Market Response Models: Econometric and Time Series Analysis - International Series in Quantitative Marketing
Dominique M. Hanssens
From 1976 to the beginning of the millennium-covering the quarter-century life span of this book and its predecessor-something remarkable has happened to market response research: it has become practice.
502 pages, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 31 de enero de 2003 |
| ISBN13 | 9781402073687 |
| Editores | Springer-Verlag New York Inc. |
| Páginas | 502 |
| Dimensiones | 156 × 233 × 28 mm · 712 g |
| Lengua | Inglés |