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Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series M. Joseph Sirgy 2001 edition
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Handbook of Quality-of-Life Research: An Ethical Marketing Perspective - Social Indicators Research Series
M. Joseph Sirgy
This handbook provides students of quality-of-life (QOL) research with an understanding of how QOL research can be conducted from an ethical marketing perspective - a perspective based on positive social change.
458 pages, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de noviembre de 2001 |
| ISBN13 | 9781402001727 |
| Editores | Springer-Verlag New York Inc. |
| Páginas | 458 |
| Dimensiones | 155 × 235 × 25 mm · 861 g |
| Lengua | Inglés |
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