Event Impact -  - Libros - Taylor & Francis Ltd - 9781138743878 - 9 de mayo de 2017
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Event Impact 1.º edición

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Events are increasingly used instrumentally to achieve goals of society such as cultural development, destination branding or economic development. Event impacts are, however, routinely measured from a purely economic perspective. Event Impact fills an important niche and a void in the literature on events by taking a holistic approach, incorporating issues like value creation, experiential value, value measurement, sustainability and impact assessment. It is one of the first books devoted to comprehensively dealing with the subject of event impacts, combining the ideas of an international group of academics to tackle an expanding area of research that cannot be met by the work of a single researcher. Methodological concepts such as triple impact assessment, cost?benefit analysis, travel cost method and Q-sort are combined, applied and tested in an event context, creating a unique book that broadens and deepens our knowledge about event impacts theoretically, methodologically as well as empirically. This book was originally published as a special issue of the Scandinavian Journal of Hospitality and Tourism.


130 pages

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 9 de mayo de 2017
ISBN13 9781138743878
Editores Taylor & Francis Ltd
Páginas 130
Dimensiones 303 × 237 × 14 mm   ·   386 g
Lengua Inglés  
Editor Andersson, Tommy D.
Editor Armbrecht, John

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