International Hospitality Management - Alan Clarke - Libros - Taylor & Francis Ltd - 9781138128866 - 1 de octubre de 2015
En caso de que portada y título no coincidan, el título será el correcto

Alan Clarke
International Hospitality Management 1.º edición

Precio
$ 272,99
sin IVA

Pedido desde almacén remoto

Entrega prevista 17 de jun. - 6 de jul.

Nuestros clientes opinan:

Política de devolución de 14 días conforme a la legislación europea de protección de los consumidores
Mejor valorado en Trustpilot
Añadir a tu lista de deseos de iMusic

También disponible como:

International Hospitality Management: concepts and casesbrings together the latest developments in global hospitality operations with contemporary management principles. It develops a critical view of the management practices and the traditional theories, analysing how appropriate they are to the hospitality and tourism industries in a multicultural context.

International Hospitality Management is designed to instil a greater awareness of the cultural factors influencing the strategies and performances of hospitality organization. This approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry.

Consisting of eleven chapters to meet with the average semester duration, each deals with a major topic of international management, with thoroughly developed with consistent learning features throughout, including:

Specified learning outcomes for each chapter International case studies including major world events and issues such as the riots in Paris, fast food lawsuits, tipping, corporate social responsibility as well as studies of international corporations such as Marriott, Hilton, Intercontinental, McDonalds, Starbucks, Disney and many more Study questions and discussion questions to consolidate learning and understanding Links to relevant websites and consolidated list of further reading at the back of the book Online resources available for lecturers and students including downloadable figures from the book, PowerPoint slides, further cases and extra exercises and points for discussion. Visit the site at http://cw.routledge.com/textbooks/9780750666756/

396 pages

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 1 de octubre de 2015
ISBN13 9781138128866
Editores Taylor & Francis Ltd
Páginas 394
Dimensiones 150 × 220 × 20 mm   ·   890 g
Lengua Inglés  

Mas por Alan Clarke

Mostrar todo

Mere med samme udgiver

Ver todo de Alan Clarke ( Ej. Paperback Book , Hardcover Book , Book , DVD y Blu-ray )