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Rising Consumer Materialism: A Threat to Sustainable Happiness - Routledge Focus on Business and Management Khalid, Afia (National College of Business Administration & Economics, Lahore, Pakistan) 1.º edición
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Rising Consumer Materialism: A Threat to Sustainable Happiness - Routledge Focus on Business and Management
Khalid, Afia (National College of Business Administration & Economics, Lahore, Pakistan)
Rising Consumer Materialism presents a theoretical advancement of materialism research. It identifies eight areas of a consumer's life that are inter-disciplinary and of prime importance towards promoting happy and rewarding lifestyles. This study examines the pre-planned purchase process as the primary step towards sati
122 pages, 5 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de junio de 2021 |
| ISBN13 | 9781032096124 |
| Editores | Taylor & Francis Ltd |
| Páginas | 122 |
| Dimensiones | 150 × 220 × 10 mm · 230 g |
| Lengua | Inglés |
