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Advertising Self-Regulation and Outside Participation: A Multinational Comparison Jean J. Boddewyn
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Advertising Self-Regulation and Outside Participation: A Multinational Comparison
Jean J. Boddewyn
Boddewyn's book provides a rare insight into how advertising self-regulatory bodies really work--with or without outsiders.
384 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 17 de mayo de 1988 |
| ISBN13 | 9780899302959 |
| Editores | ABC-CLIO |
| Páginas | 384 |
| Dimensiones | 152 × 229 × 25 mm · 739 g |
| Lengua | Inglés |
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