Cultural Metaphors: Readings, Research Translations, and Commentary - Martin J. Gannon - Libros - SAGE Publications Inc - 9780761913375 - 20 de septiembre de 2000
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Cultural Metaphors: Readings, Research Translations, and Commentary

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This outstanding volume examines the importance and usefulness of metaphors as a way of understanding national cultures. The research translations include not only limited empirical studies in which specific hypothesis are tested, but also larger, more expansive works published as books and groundbreaking articles. The often-overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum game theory are explored, as are the issues of the symbolism associated with cultural metaphors. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications.


272 pages, Illustrations

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 20 de septiembre de 2000
ISBN13 9780761913375
Editores SAGE Publications Inc
Páginas 272
Dimensiones 229 × 152 × 19 mm   ·   410 g
Lengua Inglés  
Editor Gannon, Martin J.

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