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Cultural Metaphors: Readings, Research Translations, and Commentary Martin J. Gannon
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Cultural Metaphors: Readings, Research Translations, and Commentary
Martin J. Gannon
This outstanding volume examines the importance and usefulness of metaphors as a way of understanding national cultures. The research translations include not only limited empirical studies in which specific hypothesis are tested, but also larger, more expansive works published as books and groundbreaking articles. The often-overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum game theory are explored, as are the issues of the symbolism associated with cultural metaphors. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications.
272 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 20 de septiembre de 2000 |
| ISBN13 | 9780761913368 |
| Editores | SAGE Publications Inc |
| Páginas | 272 |
| Dimensiones | 152 × 228 × 19 mm · 510 g |
| Lengua | Inglés |
| Editor | Gannon, Martin J. |
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