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Advertising and Cultural Politics in Global Times Pamela Odih New edition
Advertising and Cultural Politics in Global Times
Pamela Odih
Traces transgressive convergences between cultural politics and global advertising media. This book examines advertising as a 'technology of signs' intricately bound up with both the expansion of global networked capitalism, and the forms of cultural political resistances that globalization has precipitated.
272 pages, includes 13 b&w illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 2 de julio de 2010 |
| ISBN13 | 9780754677116 |
| Editores | Taylor & Francis Ltd |
| Páginas | 300 |
| Dimensiones | 156 × 234 × 18 mm · 453 g |
| Lengua | Inglés |
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