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Trust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market Clarke, Sally H. (University of Texas, Austin)
Trust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market
Clarke, Sally H. (University of Texas, Austin)
Trust and Power examines the three major phases of the automobile market and argues that its corporations have faced conflicts with the very customers whose loyalty they sought. Such conflicts were present from the early 1900s through to the post-World War II market.
314 pages, 11 tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 24 de mayo de 2007 |
| ISBN13 | 9780521868785 |
| Editores | Cambridge University Press |
| Páginas | 316 |
| Dimensiones | 160 × 237 × 26 mm · 616 g |
| Lengua | Inglés |