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Trust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market Clarke, Sally H. (University of Texas, Austin)
Trust and Power: Consumers, the Modern Corporation, and the Making of the United States Automobile Market
Clarke, Sally H. (University of Texas, Austin)
Trust and Power examines the three major phases of the automobile market and argues that its corporations have faced conflicts with the very customers whose loyalty they sought. Such conflicts were present from the early 1900s through to the post-World War II market.
316 pages, 11 tables
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 28 de agosto de 2009 |
| ISBN13 | 9780521120388 |
| Editores | Cambridge University Press |
| Páginas | 316 |
| Dimensiones | 229 × 152 × 23 mm · 516 g |
| Lengua | Inglés |