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The Global Football Industry: Marketing Perspectives - World Association for Sport Management Series 1.º edición
The Global Football Industry: Marketing Perspectives - World Association for Sport Management Series
With contributions from Europe, Asia and the Americas, this book brings together leading international researchers to survey the current state of the global football industry, exploring contemporary issues in the marketing of football around the world.
352 pages, 24 Line drawings, black and white; 3 Halftones, black and white; 47 Tables, black and whi
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 28 de noviembre de 2019 |
| ISBN13 | 9780367894122 |
| Editores | Taylor & Francis Ltd |
| Páginas | 352 |
| Dimensiones | 150 × 210 × 22 mm · 522 g |
| Lengua | Inglés |
| Editor | Pitts, Brenda G. (Georgia State University, USA) |
| Editor | Zhang, James J. (University of Georgia, USA) |