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Essentials of Pricing Analytics: Tools and Implementation with Excel - Mastering Business Analytics Haugom, Erik (Inland Norway University of Applied Sciences, Norway) 1.º edición
Essentials of Pricing Analytics: Tools and Implementation with Excel - Mastering Business Analytics
Haugom, Erik (Inland Norway University of Applied Sciences, Norway)
This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.
312 pages, 191 Line drawings, black and white; 44 Tables, black and white; 235 Illustrations, black
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de noviembre de 2020 |
| ISBN13 | 9780367363239 |
| Editores | Taylor & Francis Ltd |
| Páginas | 280 |
| Dimensiones | 245 × 174 × 20 mm · 528 g |
| Lengua | Inglés |
| Editor | Haugom, Erik (Inland Norway University of Applied Sciences, Norway) |