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Strategic Marketing of Higher Education in Africa - Routledge Studies in Marketing 1.º edición
Strategic Marketing of Higher Education in Africa - Routledge Studies in Marketing
Strategic Marketing of Higher Education in Africa explores higher education marketing themes along the lines of understanding higher education markets, university branding and international marketing strategies, digital marketing and student choice-making.
260 pages, 13 Line drawings, black and white; 11 Tables, black and white; 13 Illustrations, black an
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 23 de enero de 2020 |
| ISBN13 | 9780367336356 |
| Editores | Taylor & Francis Ltd |
| Páginas | 260 |
| Dimensiones | 150 × 220 × 20 mm · 453 g |
| Lengua | Inglés |
| Editor | Hinson, Robert Ebo |
| Editor | Maringe, Felix |
| Editor | Mogaji, Emmanuel |