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Digital Strategies for Powerful Corporate Communications Paul A Argenti Ed edition
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Digital Strategies for Powerful Corporate Communications
Paul A Argenti
Critical strategies for shifting the power of digital communications--now in the hands of customers, employees, journalists, and investors--back to the corporation
272 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de octubre de 2009 |
| ISBN13 | 9780071606028 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 272 |
| Dimensiones | 160 × 236 × 26 mm · 576 g |
| Lengua | Inglés |
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