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The Management and Practice of Public Relations Norman Stone
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The Management and Practice of Public Relations
Norman Stone
Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations.
327 pages, illustrations
| Medios de comunicación | Otros N/A (Formato desconocido) |
| Publicado | 30 de agosto de 1995 |
| Fecha de lanzamiento original | 2000 |
| ISBN13 | 9780333609767 |
| Etiqueta | Macmillan Education UK |
| Páginas | 327 |
| Dimensiones | 155 × 235 × 19 mm · 467 g |
| Lengua | Inglés |
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