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Sharing Economy Platforms: A Casebook for Understanding Multiplayers in Sharing Economy Platforms 2024 edition
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Sharing Economy Platforms: A Casebook for Understanding Multiplayers in Sharing Economy Platforms
This book explores the sharing economy platforms of digitally-driven companies that bring economies of scale to bring consumers more choices. What's behind the rise of this new sort of economy? Liu explain what's driving the new economy, in a book of interest to marketing professionals, scholars, and economists.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 15 de octubre de 2024 |
| ISBN13 | 9789819754038 |
| Editores | Springer Verlag, Singapore |
| Páginas | 206 |
| Dimensiones | 150 × 220 × 20 mm · 408 g |
| Editor | Liu, Martin J. |
| Editor | Yuan, Ruizhi |
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