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China Branding: Cases from Zhejiang 2019 edition
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China Branding: Cases from Zhejiang
This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China.
154 pages, 29 Illustrations, color; 13 Illustrations, black and white; XV, 154 p. 42 illus., 29 illu
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 26 de septiembre de 2019 |
| ISBN13 | 9789811393174 |
| Editores | Springer Verlag, Singapore |
| Páginas | 154 |
| Dimensiones | 150 × 220 × 20 mm · 454 g |
| Editor | Liu, Martin J. |
| Editor | Luo, Jun |
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