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Die Wirkungen von Bonusprogrammnetzwerken auf das Cross-Buying-Verhalten - Marktorientiertes Management
Thomas Funk
326 pages, 15 black & white illustrations, 74 black & white tables
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 27 de septiembre de 2005 |
| ISBN13 | 9783835001015 |
| Editores | Deutscher Universitats-Verlag |
| Páginas | 326 |
| Dimensiones | 148 × 210 × 18 mm · 390 g |
| Lengua | Alemán |
| Colaborador | Prof. Dr. Michael Lingenfelder |
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