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Branchenubergreifende Analyse Des Aufbaus Einer Starken Retail Brand: Verhaltenswissenschaftliche Analyse in Funf Einzelhandelsbranchen Unter Anwendung Der Mehrgruppenkausalanalyse - Handel Und Internationales Marketing Retailing and Internati
Frank Halsig
289 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de junio de 2008 |
| ISBN13 | 9783834911056 |
| Editores | Gabler Verlag |
| Páginas | 289 |
| Dimensiones | 148 × 210 × 18 mm · 403 g |
| Lengua | Alemán |
| Colaborador | Prof. Dr. Bernhard Swoboda |
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