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Nutzenbasierte Marktsegmentierung: Eine Kaufprozessorientierte Untersuchung Zur Wirkungsmessung Von Marketing-Aktivitaten - Kundenmanagement & Electronic Commerce Burkhard Scheer 2009 edition
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Nutzenbasierte Marktsegmentierung: Eine Kaufprozessorientierte Untersuchung Zur Wirkungsmessung Von Marketing-Aktivitaten - Kundenmanagement & Electronic Commerce
Burkhard Scheer
257 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 11 de diciembre de 2008 |
| ISBN13 | 9783834910417 |
| Editores | Gabler Verlag |
| Páginas | 257 |
| Dimensiones | 148 × 210 × 15 mm · 344 g |
| Lengua | Alemán |
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