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Unternehmensinterne Erfolgsfaktoren Von Markentransfers: Eine Ressourcenorientierte Betrachtung Von Weiten Markentransfers - Marken- Und Produktmanagement Nicole Baumuller 2008 edition
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Unternehmensinterne Erfolgsfaktoren Von Markentransfers: Eine Ressourcenorientierte Betrachtung Von Weiten Markentransfers - Marken- Und Produktmanagement
Nicole Baumuller
279 pages, black & white illustrations, black & white tables, bibliography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de mayo de 2008 |
| ISBN13 | 9783834909657 |
| Editores | Gabler Verlag |
| Páginas | 279 |
| Dimensiones | 148 × 210 × 16 mm · 358 g |
| Lengua | Alemán |
| Colaborador | PD Dr. Carsten Baumgarth |
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