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Questions and Answers in Marketing Management: Solutions to Various Marketing Problems Maryam Ahmad
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Questions and Answers in Marketing Management: Solutions to Various Marketing Problems
Maryam Ahmad
In this book Mrs Maryam Ahmad presents questions and answers regarding major decisions Marketing Managers face in their efforts to harmonise their organisational objectives capabilities and resources with market place needs and opportunities. The book presents answers to various marketing issues and problems. Cases and examples illustrate effective marketing principles, strategies and practices.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 20 de junio de 2012 |
| ISBN13 | 9783659157172 |
| Editores | LAP LAMBERT Academic Publishing |
| Páginas | 244 |
| Dimensiones | 150 × 14 × 226 mm · 381 g |
| Lengua | Alemán |
