Fake Fanatics: an Expose of Brand Imitation and the Counterfeit Industry - Ann-marie Rigney - Libros - LAP LAMBERT Academic Publishing - 9783659115233 - 22 de mayo de 2012
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Fake Fanatics: an Expose of Brand Imitation and the Counterfeit Industry

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Fake Fanatics is a book that explores the counterfeit Industry, weighing up its pros and cons. It researches the power of Global brands and the impact they have on the consumer putting into to question why people buy? Its highlight is the in depth synopsis of the age old quarrel 'fake v's real', focusing on the Bag industry. The ultimate judgment is placed on wether it is society who should be blamed for the activity of counterfeiting or the brands themselves?

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 22 de mayo de 2012
ISBN13 9783659115233
Editores LAP LAMBERT Academic Publishing
Páginas 56
Dimensiones 150 × 3 × 226 mm   ·   102 g
Lengua Alemán