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Intramarkenimagekonfusion: Eine empirische Untersuchung am Beispiel der Automobilindustrie - Innovatives Markenmanagement Robert Kohtes 1. Aufl. 2018 edition
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Intramarkenimagekonfusion: Eine empirische Untersuchung am Beispiel der Automobilindustrie - Innovatives Markenmanagement
Robert Kohtes
267 pages, Bibliography; 58 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de octubre de 2017 |
| ISBN13 | 9783658199272 |
| Editores | Springer Fachmedien Wiesbaden |
| Páginas | 267 |
| Dimensiones | 147 × 209 × 19 mm · 380 g |
| Lengua | Alemán |
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