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The Preference-Driven Lead User Method for New Product Development: A Comprehensive Way to Stimulate Innovations with Internal and External Sources - Forschungs- / Entwicklungs- / Innovations-Management Alexander Sann 1st ed. 2017 edition
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The Preference-Driven Lead User Method for New Product Development: A Comprehensive Way to Stimulate Innovations with Internal and External Sources - Forschungs- / Entwicklungs- / Innovations-Management
Alexander Sann
A Comprehensive Way to Stimulate Innovations with Internal and External Sources
235 pages, 20 black & white illustrations, biography
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