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International Small and Medium-Sized Enterprises: Internationalization Patterns, Mode Changes, Configurations and Success Factors - Handel und Internationales Marketing Retailing and International Marketing Edith Olejnik
International Small and Medium-Sized Enterprises: Internationalization Patterns, Mode Changes, Configurations and Success Factors - Handel und Internationales Marketing Retailing and International Marketing
Edith Olejnik
With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities.
200 pages, 40 black & white illustrations, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 4 de febrero de 2014 |
| ISBN13 | 9783658048754 |
| Editores | Springer |
| Páginas | 184 |
| Dimensiones | 210 × 149 × 19 mm · 272 g |
| Lengua | Alemán |