Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems - Alexander Hubner - Libros - Springer-Verlag Berlin and Heidelberg Gm - 9783642224768 - 31 de agosto de 2011
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Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems 2011 edition

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Retail shelf management means cost-efficiently aligning retail operations with consumer demand. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices.


153 pages, 33 black & white illustrations, 19 black & white tables, biography

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 31 de agosto de 2011
ISBN13 9783642224768
Editores Springer-Verlag Berlin and Heidelberg Gm
Páginas 153
Dimensiones 159 × 234 × 10 mm   ·   272 g
Lengua Inglés  

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