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Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems Alexander Hubner 2011 edition
Retail Category Management: Decision Support Systems for Assortment, Shelf Space, Inventory and Price Planning - Lecture Notes in Economics and Mathematical Systems
Alexander Hubner
Retail shelf management means cost-efficiently aligning retail operations with consumer demand. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices.
153 pages, 33 black & white illustrations, 19 black & white tables, biography
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 31 de agosto de 2011 |
| ISBN13 | 9783642224768 |
| Editores | Springer-Verlag Berlin and Heidelberg Gm |
| Páginas | 153 |
| Dimensiones | 159 × 234 × 10 mm · 272 g |
| Lengua | Inglés |
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