Miguel Llora

Mapping Transnational Asian Cinema, Media, and Popular Culture: Representation, Meaning, Language, Discourse, and Images Miguel Llora

Of all the film industries "out there," Hollywood retains the most dominant share of the international marketplace with 57% in 2006. This has lead to growing concern that Hollywood's dominance of the international cinematic and media marketplace, not only stymies smaller foreign industries, but in a cultural imperialistic way also influences foreign societies and cultures. In this book I attempt to map the borders, the point of intersection, and the points of divergence, from an "Asia-first" perspective. By looking at the popular culture world this way, this book identifies for the reader the stakes involved in neglecting to do a critical examination and hopes to effect an appreciating for the interstices between the cultural spaces.