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Dynamische Marketingfahigkeit; Eine deduktiv-nomologische Modellierung der dynamischen Marktbearbeitung am Beispiel des Electronic Commerce der deutschen Bau- und Heimwerkermarktbranche - Strategisches Marketingmanagement Philipp Hoog
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Dynamische Marketingfahigkeit; Eine deduktiv-nomologische Modellierung der dynamischen Marktbearbeitung am Beispiel des Electronic Commerce der deutschen Bau- und Heimwerkermarktbranche - Strategisches Marketingmanagement
Philipp Hoog
360 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 23 de diciembre de 2021 |
| ISBN13 | 9783631851517 |
| Editores | Peter Lang AG |
| Páginas | 326 |
| Dimensiones | 148 × 210 × 21 mm · 581 g |
| Lengua | Alemán |
| Editor | Mattmuller, Roland |
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