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Research Methods and Techniques in Public Relations and Advertising New edition
Research Methods and Techniques in Public Relations and Advertising
The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The book seeks to provide a research guide that covers topics including selecting and writing a research subject, data collection, and analysis selection for beginner researchers.
224 pages, 35
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de mayo de 2017 |
| ISBN13 | 9783631718766 |
| Editores | Peter Lang AG |
| Páginas | 224 |
| Dimensiones | 209 × 147 × 16 mm · 300 g |
| Lengua | Francés |
| Editor | Aydin, Bayram |
| Editor | Sahin, Emine |