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Media Management: Leveraging Content for Profitable Growth Andrej Vizjak 2003 edition
Media Management: Leveraging Content for Profitable Growth
Andrej Vizjak
As the media converge with the telecommunication industry, leveraging content becomes key for both formerly separate industries. This book explains why and how more content leverage becomes reality.
186 pages, biography
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 10 de diciembre de 2002 |
| ISBN13 | 9783540440055 |
| Editores | Springer-Verlag Berlin and Heidelberg Gm |
| Páginas | 186 |
| Dimensiones | 156 × 234 × 12 mm · 462 g |
| Lengua | Alemán |
| Editor | Kearney, A.T. |
| Editor | Ringlstetter, Max Josef |
| Editor | Vizjak, Andrej |
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