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Marketing-Mix Fur Neuartige Gebrauchsguter: Ein Simulationsmodell Zur Wirkungsanalyse Alternativer Preis-, Werbe- Und Lizenzstrategien - Neue Betriebswirtschaftliche Forschung (Nbf) Helmut Schmalen 1979 edition
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Marketing-Mix Fur Neuartige Gebrauchsguter: Ein Simulationsmodell Zur Wirkungsanalyse Alternativer Preis-, Werbe- Und Lizenzstrategien - Neue Betriebswirtschaftliche Forschung (Nbf)
Helmut Schmalen
237 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1979 |
| ISBN13 | 9783409351744 |
| Editores | Gabler Verlag |
| Páginas | 237 |
| Dimensiones | 170 × 244 × 13 mm · 399 g |
| Lengua | Alemán |
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